Hot New Side Hustle: Wedding Content Creators
Professional content creators are the new wedding vendor you never knew you needed - and it’s the perfect side hustle for social media managers and creators.
TikTok and Instagram are serving up the most wedding inspo these days (sorry Pinterest!), and #WeddingTok has officially taken over. You can now get wedding advice that's as fun as it is informative, and it’s given us a whole new niche of wedding influencers. From wedding hair ideas to wedding gown try-ons, brides are getting tips from real brides that feel like BFFs.
Since video content now reigns supreme, brides are no longer just wanting to post wedding photos, they also want iconic reels and TikTok of their big day – and they’re willing to pay for it. No more bugging your bridesmaids to be your camera crew – these creators got you, and offer brides a chance to go viral.
Take @followthebride, for example, a luxury wedding content creator crew led by @Brookeywilson and @Lexieheil_. From behind-the-scenes magic to capturing those heartwarming moments with your partner, they've got your wedding content game on lock.
This is honestly the perfect side hustle for any social marketers looking to make some extra cash: your work is limited to one day on “set” and a few hours editing, instead of having to commit to weekly work with clients.
Wedding parties love it because they’re able to post content right away while still being present, and they don’t have to wait weeks for photos from their wedding photographer.
Wedding content on Reels and TikTok is evergreen too, with videos going viral using the same audio and trends that have become wedding classics, like “Freakum Dress” and “I am on to see my husband…” by Beyonce. Here’s more inspo from Simone Biles’ wedding!
💡Tip: if you’re interested in making this your new side hustle, start looking to book clients now for Summer 2024.